What is the role of a Cannabis Product Development Specialist?

The role of a Cannabis Product Development Specialist is centered around the creation and formulation of new cannabis products. This position typically involves a deep understanding of both the scientific and market aspects of cannabis, including consumer preferences, regulatory requirements, and product formulation techniques.

A Cannabis Product Development Specialist participates in the entire innovation process, starting from ideation and research on potential product types to testing and refining formulations. They work closely with various teams, such as marketing, regulatory, and testing laboratories, to ensure that the products not only meet quality and safety standards but also align with consumer needs and market trends. This collaborative process is key to successfully bringing new products to market in the competitive cannabis industry.

Understanding this role is essential because it highlights the importance of continuous development in a rapidly evolving industry, ensuring that companies can offer new and innovative products that meet regulatory standards and customer demands.